{"id":3232,"date":"2025-11-13T11:00:32","date_gmt":"2025-11-13T11:00:32","guid":{"rendered":"https:\/\/www.armindacarbonell.com\/projects\/adam-data-center\/"},"modified":"2025-11-13T16:33:08","modified_gmt":"2025-11-13T16:33:08","slug":"adam-data-center","status":"publish","type":"page","link":"https:\/\/www.armindacarbonell.com\/en\/projects\/adam-data-center\/","title":{"rendered":"Adam Data Center"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3232\" class=\"elementor elementor-3232 elementor-1957\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ebb487 e-flex e-con-boxed e-con e-parent\" data-id=\"1ebb487\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b4693b elementor-hidden-mobile elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2b4693b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Brand strategy<br>Art direction<br>Visual identity<br>Graphic design<br>Corporate communication<br>Environmental branding<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3d88c21 e-con-full e-flex e-con e-child\" data-id=\"3d88c21\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d9391d9 elementor-widget elementor-widget-heading\" data-id=\"d9391d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Adam Data Center<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2f5324 elementor-widget elementor-widget-text-editor\" data-id=\"c2f5324\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Comprehensive <strong>corporate branding project<\/strong> for Adam, a data center that needed to redefine its positioning and modernize its visual identity to connect with a market in full digital transformation.<\/p><p>From brand consultancy to final implementation, the process covered strategy, brand architecture, art direction, visual identity, digital design and corporate communication. The new positioning \u2014\u201cYour datahome\u201d\u2014 shifts the brand from a technical discourse to a more emotional and human one, where data is understood as something to be cared for, kept safe and in its natural place.<\/p><p>The work included the creation of a <strong>modular visual system<\/strong>, the definition of a <strong>unified graphic language<\/strong>, the implementation of the branding across the <strong>data center facilities<\/strong>, and the development of <strong>commercial and digital communication materials<\/strong>.<\/p><p>A technically and conceptually complex project that transforms Adam into a solid, human and relevant brand within the technology sector.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa715dc elementor-widget elementor-widget-image\" data-id=\"fa715dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1112\" height=\"696\" src=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/logotipo-Adam.jpg\" class=\"attachment-full size-full wp-image-2392\" alt=\"\" srcset=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/logotipo-Adam.jpg 1112w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/logotipo-Adam-300x188.jpg 300w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/logotipo-Adam-1024x641.jpg 1024w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/logotipo-Adam-768x481.jpg 768w\" sizes=\"(max-width: 1112px) 100vw, 1112px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9d1728f e-flex e-con-boxed e-con e-parent\" data-id=\"9d1728f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0110ecb e-con-full e-flex e-con e-child\" data-id=\"0110ecb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ced4492 elementor-widget elementor-widget-image\" data-id=\"ced4492\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1112\" height=\"696\" src=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/tarjetas_adam.jpg\" class=\"attachment-full size-full wp-image-2404\" alt=\"\" srcset=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/tarjetas_adam.jpg 1112w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/tarjetas_adam-300x188.jpg 300w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/tarjetas_adam-1024x641.jpg 1024w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/tarjetas_adam-768x481.jpg 768w\" sizes=\"(max-width: 1112px) 100vw, 1112px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f7cad4 elementor-widget elementor-widget-image\" data-id=\"3f7cad4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2048\" height=\"593\" src=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/fotos_adam.jpg\" class=\"attachment-full size-full wp-image-2384\" alt=\"\" srcset=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/fotos_adam.jpg 2048w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/fotos_adam-300x87.jpg 300w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/fotos_adam-1024x297.jpg 1024w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/fotos_adam-768x222.jpg 768w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/fotos_adam-1536x445.jpg 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9bdaaba elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"9bdaaba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1112\" height=\"696\" src=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/pagina_data.jpg\" class=\"attachment-full size-full wp-image-2394\" alt=\"\" srcset=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/pagina_data.jpg 1112w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/pagina_data-300x188.jpg 300w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/pagina_data-1024x641.jpg 1024w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/pagina_data-768x481.jpg 768w\" sizes=\"(max-width: 1112px) 100vw, 1112px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-00d1166 e-flex e-con-boxed e-con e-parent\" data-id=\"00d1166\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-26b0be2 e-con-full e-flex e-con e-child\" data-id=\"26b0be2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-de03869 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"de03869\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1790\" height=\"2560\" src=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/servicios-scaled.jpg\" class=\"attachment-full size-full wp-image-2400\" alt=\"\" srcset=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/servicios-scaled.jpg 1790w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/servicios-210x300.jpg 210w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/servicios-716x1024.jpg 716w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/servicios-768x1098.jpg 768w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/servicios-1074x1536.jpg 1074w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/servicios-1432x2048.jpg 1432w\" sizes=\"(max-width: 1790px) 100vw, 1790px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4e617dd e-con-full e-flex e-con e-child\" data-id=\"4e617dd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c084d88 elementor-widget elementor-widget-image\" data-id=\"c084d88\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1105\" height=\"835\" src=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/servicios_adam.jpg\" class=\"attachment-full size-full wp-image-2402\" alt=\"\" srcset=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/servicios_adam.jpg 1105w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/servicios_adam-300x227.jpg 300w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/servicios_adam-1024x774.jpg 1024w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/servicios_adam-768x580.jpg 768w\" sizes=\"(max-width: 1105px) 100vw, 1105px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b03f7c elementor-widget elementor-widget-image\" data-id=\"5b03f7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1105\" height=\"835\" src=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/portada_folleto_adam.jpg\" class=\"attachment-full size-full wp-image-2396\" alt=\"\" srcset=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/portada_folleto_adam.jpg 1105w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/portada_folleto_adam-300x227.jpg 300w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/portada_folleto_adam-1024x774.jpg 1024w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/portada_folleto_adam-768x580.jpg 768w\" sizes=\"(max-width: 1105px) 100vw, 1105px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-05469a5 e-flex e-con-boxed e-con e-parent\" data-id=\"05469a5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8cf9898 e-con-full e-flex e-con e-child\" data-id=\"8cf9898\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1552ba0 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"1552ba0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"966\" src=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/Edificio_adam.jpeg\" class=\"attachment-full size-full wp-image-2378\" alt=\"\" srcset=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/Edificio_adam.jpeg 1280w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/Edificio_adam-300x226.jpeg 300w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/Edificio_adam-1024x773.jpeg 1024w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/Edificio_adam-768x580.jpeg 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0acc929 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"0acc929\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/interior_adam_datacenter_ptv_2.jpg\" class=\"attachment-full size-full wp-image-2390\" alt=\"\" srcset=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/interior_adam_datacenter_ptv_2.jpg 1500w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/interior_adam_datacenter_ptv_2-300x200.jpg 300w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/interior_adam_datacenter_ptv_2-1024x683.jpg 1024w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/interior_adam_datacenter_ptv_2-768x512.jpg 768w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cea357e e-flex e-con-boxed e-con e-parent\" data-id=\"cea357e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-55ae23b elementor-widget elementor-widget-image\" data-id=\"55ae23b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1998\" height=\"1400\" src=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/posters_adam.jpg\" class=\"attachment-full size-full wp-image-2398\" alt=\"\" srcset=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/posters_adam.jpg 1998w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/posters_adam-300x210.jpg 300w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/posters_adam-1024x718.jpg 1024w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/posters_adam-768x538.jpg 768w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/posters_adam-1536x1076.jpg 1536w\" sizes=\"(max-width: 1998px) 100vw, 1998px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fd7a5b8 e-flex e-con-boxed e-con e-parent\" data-id=\"fd7a5b8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6906d25 elementor-widget__width-initial elementor-widget-laptop__width-initial elementor-widget elementor-widget-image\" data-id=\"6906d25\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1021\" src=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/folletos_adam.jpg\" class=\"attachment-full size-full wp-image-2382\" alt=\"\" srcset=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/folletos_adam.jpg 2000w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/folletos_adam-300x153.jpg 300w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/folletos_adam-1024x523.jpg 1024w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/folletos_adam-768x392.jpg 768w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/folletos_adam-1536x784.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5140d9d e-flex e-con-boxed e-con e-parent\" data-id=\"5140d9d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7618a2e elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"7618a2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2109\" height=\"1202\" src=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/camiseta_adam.jpg\" class=\"attachment-full size-full wp-image-2376\" alt=\"\" srcset=\"https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/camiseta_adam.jpg 2109w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/camiseta_adam-300x171.jpg 300w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/camiseta_adam-1024x584.jpg 1024w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/camiseta_adam-768x438.jpg 768w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/camiseta_adam-1536x875.jpg 1536w, https:\/\/www.armindacarbonell.com\/wp-content\/uploads\/2025\/11\/camiseta_adam-2048x1167.jpg 2048w\" sizes=\"(max-width: 2109px) 100vw, 2109px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a9e1b5d e-flex e-con-boxed e-con e-parent\" data-id=\"a9e1b5d\" 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