Brand Consulting
Branding
Graphic Design
Illustration
Storytelling
UX / UI Design
Hey! Idiomes
A contemporary brand must be more than a logo —it has to breathe, connect, and express its own world.
Hey! Idiomes gave me the opportunity to develop the project from the ground up —from naming to brand strategy, visual identity, and communication.
The work began with a clear idea: learning a language should feel fun, natural, and intuitive.
From that premise, we defined a tone of voice that was modern, approachable, and playful, without losing the school’s sense of quality and professionalism.
The main goal was to differentiate it from other language schools in the Sants neighborhood of Barcelona and to create an identity with character, energy, and visual coherence.
The website design needed to be simple to navigate. The first content tree was designed to highlight the number of languages taught and, in each section, to make clear the different proposals for the client so that they could make CTAs where they were most interested.
The interior design project was carried out in collaboration with the interior designer Maria Farré. We had to be faithful to all the graphic image created, so we looked for maximum corporativism in the interior spaces and powerful graphic application on the façade, seeking maximum visibility and notoriety.
